deviousways

'Share' sometimes, does mean we care In a world strewn with sites selling sensationalism, scandal and style, can three social experiments with substance make a difference? The good news is, yes they can. Anuradha Kedia-Parekh, Aarti Mohan and Megha Ghosh show us how. Parekh runs The Better India (www.thebetterindia.com) TBI, a positive news organisation; Mohan spearheads The Alternative (thealternative.in), a media platform for “sustainable living and social impact” and; Ghosh is the sole driving force behind I See India  (http://iseeindia.com/) which aims to become a one-stop space for good news about India. All three initiatives showcase people, projects, and places across India that find no mention in mainstream media. They work in a space where collective reaction leads to positive actions, where stories are linked through social media to on-the-ground-social impact. Trendsetting trio Parekh and Mohan are hands-on mothers in their early thirties who juggle homework and...